Last Friday I ran a round table discussion for those responsible for social media in the various different concerns of the precincts of Southwell Minster. I have been advising in social media at the Southwell Music Festival since 2014 and I had been invited to chair this discussion in order to encourage and consolidate best practice among the other groups with links to the Festival.
It’s sometimes a little difficult to know where to begin with such discussions. I was aware that at least half a dozen of the 15 or so participants were already using the principal social platforms capably. Consequently, I started from a position of assuming some simple practice – though it emerged that one or two did not have any social media experience at all.
The key though is for all those who use social media – rather counterintuitively – to talk to one another before either day to day use or on a concerted campaign. From my perspective, the nature of social media means that listening to the experience of others is as valuable as trying to lecture on it and in this way I think the discussion was useful.